Let's first define 'digital natives': individuals who center their lives around online social networks, simplify their tasks using the advantages brought by the internet and technology, and use terms that some people find hard to understand - in other words, individuals born into our era. Digital natives are young people who grew up with the internet, digital media, mobile communication tools, and video games.

The term digital native is often used to describe representatives of Generation Z, who are actively participating in today's business world. Digital natives currently make up almost half of the workforce, and it is expected to reach 75% by 2025. Digital natives have high expectations for the adoption of the latest technology in workplaces. As digital natives increasingly join the workforce, their impact on the office environment grows. The functioning of increasingly digitized offices is transforming with digital natives and this seems to be accelerating.

Digital natives in the workplace

Digital natives are directing the renewal and development of company culture with their technological expertise and different perspectives on ways of working. A digital native has different needs and expectations than previous generations who learned to accept new technologies. Today's business leaders need to direct their technological investments by considering these different needs and expectations of digital natives.

Creating a 'phygital' environment, a blend of physical and digital, is extremely important to attract and retain young talents, predominantly digital natives. To create this multi-channel workplace experience for digital natives, here are a few ideas:

- Developing a technology-based workplace culture with the help of more virtual projects and ensuring its internalization by all generations in the workplace
- Offering both online and offline activities such as health and fitness programs to support employees' well-being
- Formulating technology solutions according to the digital natives who value mobility and can use any device at any time and place
- Offering both online and offline activities such as health and fitness programs to support employees' well-being

Understanding the work life, working methods, and company culture of digital natives is crucial because they are the future of the business world. To ensure digital natives can work more comfortably, productively, and happily in offices, it is necessary to align not only technology but also the design and functionality of office furniture. Modern, easily adaptable furniture that meets technological needs will facilitate maximizing the workplace experience for digital natives.

We will all experience together how digital natives will change workplaces and work life:)